John Mancini, of Infonomics Magazine and Digital Landfill, has posted an interesting presentation explaining how social networks helped Barrack Obama win the White House.

"They didn’t view their online presence as an adjunct to the campaign, it was the campaign," Mancini says.

Some staggering numbers from the presentation:

The Obama campaign owned a 100 different websites, in addition to its presence on popular social networks like Facebook and Twitter.
It had over 3 million individual contributors.
Obama supporters organized 100,000 events.

Continue reading How Social Networks Won Obama the Election